Hi Ivan, as of today, there is no "Landing page" mode. You simply serve the HTML created by BEE as landing pages in your app (just like you do when you link an email to "View this email in your browser").
In the future, we might develop a "Landing page" mode that will trigger BEE Plugin to behave differently (different features, different HTML parsing, etc.). For now, it's just a new "instance" of BEE in your application.
Let us know if you have any questions!