Merge tags & Special links settings
The Team and Agency plans in BEE Pro give you access to custom settings for:
Merge tags are placeholders that are replaced with real values at the time the message is sent. They could be recipient-specific (e.g. first name, email, the latest product ordered, etc.) or system-wide (e.g. today's date, sender's name, etc.). Consult with your email service provider to learn more about which merge tags you can use in your emails.
When you add your own merge tags to the system, they become available in the BEE editor via the Merge tags menu in the Text content block's toolbar and via the "@" shorthand. Here is an example of a user adding the "Last order date" merge tag to a text block.
To add and manage merge tags in your BEE Pro account, click on Settings from the My messages page. You will see an area of the page entitled Merge tags.
To add a new merge tag, click on Create new merge tag and specify a name (it will be shown in the editor when you select a merge tag) and the syntax used for that merge tag by the system that will replace the tag with a value at the time the email is sent.
To edit or remove a merge tag, simply mouse over it and click on the corresponding link.
Most email service providers use special syntax for the system links that perform actions such as:
- Unsubscribing a recipient
- Loading a Web version of an email
- Sending the email to a friend
In the Team edition of BEE Pro, you can add these special links to your account settings, so that they become available in the editor, and you don't have to memorize whatever specific syntax they use.
To add special links to your BEE Pro account, click on Settings from the My messages page. You will see an area of the page entitled Special links.
To add a new special link, click on Create new special link and specify a name, the link URL, and a category.
To edit or remove a special link, simply mouse over it and click on the corresponding link.